For the Big Mac’s 50th Anniversary we celebrated by created 50 posters that illustrate things that have changed in the past 50 years vs the Big Mac, which has remained perfect as is. We partnered with the award winning illustrator/designer Alex Trochut as well as artists and designers across the entire TBWA family network.
Agency: TBWA Chiat Day NY
Client: McDonalds
Artist: Alex Trochut + Various Internal Artists